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We hold Twilight Tours from 4pm to 6pm on a Tuesday afternoon. The first 45-60 minutes is the Deputy Principal and Director of Culture & Communities leading a tour of the campus. The second hour is the Principal and Director of Teaching & Learning presenting about our educational offering (we have adopted a contemporary learning model that is different from traditional schooling). I inherited these events when I started and have been surprised by how well they work after school – my previous experience was that having students and teachers in classes was always advantageous. But this really works well in our regional area and we have a great conversion rate with people who attend. We cap numbers at 40 people and they are very often booked out (although attendance is never 100% so we follow up with people who don’t make it).
Hi Wendy and everyone
It’s disappointing to see so many schools allocating this to marketing.
I agree with you, Wendy, it is misplaced. It’s an administrative task.
At my current school, it’s looked after by the EA to the Deputy Principal and in my previous role it was coordinated by Student Services.
