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Emma Castles

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Viewing 4 posts - 1 through 4 (of 4 total)
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  • in reply to: Radio and TV advertising? #35796
    Emma Castles
    Forum Participant

    Hi Lyn,
    We no longer advertise on radio as it’s a large spend for a lot of wastage and no data tracking. We now focus this spend on Spotify advertising as it’s more targeted, cost effective and trackable.
    We have never advertised on TV but are looking at programmatic options for digital streaming and catch up platforms.
    Cheers
    Emma

    in reply to: Email Marketing Platforms #33812
    Emma Castles
    Forum Participant

    Hi Brigette,

    We have used Klaviyo in the past which is a very inexpensive and user friendly option and provides all the basic data you need from a comms perspective. As a school we are in the process of implementing a new fully integrated SIS, including a cloud based learning platform, parent and student portals and comms and development modules through Veracross. This will be a game changer for us!

    Cheers
    Emma

    in reply to: Class and Student ID Photos #33147
    Emma Castles
    Forum Participant

    Hi Wendy,
    This job actually sits with the respective EA’s of our Head of Senior School and Head of Junior School. This mainly ops task wouldn’t be the best use of our comms teams time.
    Cheers
    Emma

    in reply to: School’s Centenary – Coffee Table Book #31147
    Emma Castles
    Forum Participant

    Hi,

    We have used Neil at Hyphen for both of our book productions, both coffee book style and novel style – I highly recommend!

    Chers
    Emma

Viewing 4 posts - 1 through 4 (of 4 total)

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