Hi Lyn, we have traditionally done both in our Year 7 Enrolment campaign in the lead up to Open Day. However, we are thinking about redirecting our spend next year. As with Emma’s comment, we are looking at Spotify and possibly Catch Up TV instead so we can be more targeted. So I am also interested in your questions and looking forward to responses on this thread.
Best wishes, Felicity
We currently produce as a digital-only publication. There is quite a lot of work involved with producing it, however I find it a useful marketing tool through the journey from enquiry to enrolment application and the content can be repurposed for the website and other marketing channels. Will be interested to hear what others are doing as we are reviewing what we do.
Hi Joel, I am also interested in this topic as we are reviewing at CMC Bendigo. Photo management is a very time-consuming part of our work and the challenge of getting good quality photos across a wide range of activities while maintaining privacy and permissions requirements is increasingly difficult.
Best wishes, Felicity